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Life After Will: Hollywood Blockbuster Star's Ex Whoops Ash!
Sheree Fletcher
Unleashes Her Entrepreneurial Spirit with the Launch of Whoop Ash -- A
Natural Body-Care Product Featuring White Honey
Made with white honey, 31% organic Shea butter, grape seed oil, organic mango butter, and organic coconut oil, Whoop Ash is sure to be a welcome entry into the world of luxury bath and body products. "We are excited to launch Whoop Ash, a dry skin-relieving body butter made with tough love," said Sheree Fletcher, President and CEO, Sheree Elizabeth, LLC. "Currently, there are few alternatives for people of color to combat dry skin. Sure, there are products that can give you the quick fix. However, dry skin typically can and will return throughout the day. What Whoop Ash brings to the market is a longer lasting, heavily concentrated daily moisturizer for the body. With the introduction of Whoop Ash, we are offering a powerful body product created specifically with people of color in mind. It's a tough solution to a tough problem." "I wanted to create a product I would use as a customer myself. I also wanted to offer an excellent product in a fun way, something that offers a sense of humor to every Whoop Ash customer. You'll see this reflected in the packaging and marketing of the product, and in everything I do going forward with Sheree Elizabeth, LLC," says Sheree. "Whoop Ash is truly an experience. It is rich, has a delightfully light fragrance, and melts into the skin leaving a radiant glow. And just in time for summer toes and feet!" Sheree Elizabeth, LLC aims to produce natural body care products which enhance beauty, protect skin from harsh weather conditions and maintain the skin's suppleness. Whoop Ash is the first product launched by Sheree Elizabeth, LLC. Visit www.WhoopAsh.com for more information or to Get Your Ash Whooped! "I
love the richness & thickness of Whoop Ash. We live in a windy climate
and I gots'ta WHOOP some ASH on my son's knees, ankles, and elbows every
morning." "We LOVE
it! Smells so good and works. I swear I have the ashiest kids ever. Great
product." "My skin
gets extremely dry during various times of the year in the California
desert. What I love about Whoop Ash (other than the great name) is that
it leaves my skin very moisturized without that greasy residue. It's wonderful!"
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(BlackNews.com)
June 9, 2009 – Sheree Fletcher -- mother, fashion designer,
artist, former wife of superstar Will Smith, and current wife of ex-NFL
star, now pastor, Terrell Fletcher -- embodies the resourcefulness, creativity
and innovative spirit necessary as she launches in June her luxurious,
rich body butter - Whoop Ash. Whoop Ash is a must-have,
year-round 99.9 percent natural emollient containing white honey, mango
and shea butters, as well as grape seed and coconut oils. Created by Sheree
Fletcher for Sheree Elizabeth, LLC, Whoop Ash will be initially
sold exclusively online for $19.95 plus tax and shipping at 
Sheree
was inspired to learn more about the tremendous healing properties of
honey in 2002 after reading Sue Monk Kidd's best-seller, The Secret
Lives of Bees. One of the most important lessons was that honey,
a humectant, has the ability to attract and retain moisture. White honey,
in particular has a rich, smooth and creamy texture, not unlike icing
on a cake. With that knowledge, Sheree decided to combine trusted, proven
ingredients with white honey to create a body care product designed to
retain and replenish moisture in the skin. After more than six years of
research and working with chemists, the formula for Whoop Ash
was perfected. According to friends with discriminate tastes, the body
butter helps restore suppleness back to the skin, lasts throughout the
day, shields and protects against harsh weather conditions, brings dry
dull skin back to life, soothes and softens rough areas, and even helped
to show improvement with eczema.