In these economic times, extravagant spending is no more. The phrase “shop til you drop” is now a thing of the past. However, it’s quickly being replaced with “swap til you drop” through the trendy, fashionable event that’s sweeping the city: Swapnista: an innovative, guilt free way to get your shopping fix without breaking the bank. Last weekend, Swapnista goers attended the fall edition and we sat down with organizer Keren Charles to get an inside scoop on what Swapnista was all about:
Keren Charles is the owner of Fashion Envy LLC and a personal style blogger at Two Stylish Kays. She is responsible for coordinating the clothing swap.
AIA: What is Swapnista?
Keren: Swapnista is Atlanta's premier fashion swap & day party. Swapnista allows women to experience an alternative to thrift store shopping or consignment stores. Ladies bring their once-loved clothing, shoes & accessories to trade in for new-to-you items that others bring. This fun, chic event includes a fashion show, vendor suite & pampering lounge. Plus it supports a local charity!
AIA: What motivated you to start organizing Swapnista events? How long have you been organizing them?
Keren: My very first fashion swap was hosted in 2008 when I launched my personal styling business Fashion Envy. I created Swapnista as an outlet to network with women who share a passion for thrifty fashion. In 2011, I formed a partnership with Dearroka Winfrey of Pretty Girls Rock Dresses, and the concept of the Swapnista Day Party evolved.
AIA: What makes Swapnista unlike any other event?
Keren: Our event also includes a community service component. Unclaimed clothing is donated to local charities that benefit women in need. Goodwill North Georgia, Operation PROM Atlanta and Assistance League of Atlanta
AIA: How often do you organize Swapnista events?
Keren: Swapnista is hosted every season-Winter, Spring, Summer & Fall
AIA: What are your plans for Swapnista in the future?
Keren: In 2012 we are launching Swapnista on the road. We plan to travel to other cities to host Swapnista.
AIA: What advice would you give first time swapnista attendees?
Keren: (1) Bring items you would be proud to give your best friend. They should be new or gently-used.
(2) As a participant, do not be afraid to try new fashion style. A fashion swap is a great opportunity to try a new trend without a huge investment.
(3) Have fun and know that your item will find a new home with a happy owner.
AIA: How can those interested in participating or helping find out more about swapnista?
Keren: Follow us @swapnista, like us on Facebook: http://www.facebook.com/swapnista, and visit our Blog http://swapnista.blogspot.com
In addition to the actual swap, attendees were treated to the first “Clash of the Stylists FASHION WARS COMPETITION” in which stylist from the group Fashionable Atlanta Bloggers gave the audience their take on fall fashion while competing for the 1st place coveted clutch award. Asiah Gregory of Black Pearls blog took home the first place prize while Breck Bennett (Fashion Without Guilt Blog) and Kerrie Cooke (Virtuoustyle Blog) came in a close second and third.
If you still needed to feed your shopping fix, various vendors were present such as My Chocolate Kisses, Peachtree Events, Traci Lynn Fashion Jewelry and The Cupcake Genie offering everything from couture cupcakes, to head turning custom jewelry and all at affordable prices.
Attendees left with bags filled with fashionable finds and the luxury of knowing that extravagance doesn’t have to mean expensive thanks to fashion forward events like Swapnista.
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